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UTM Link Builder

Build trackable campaign URLs for analytics. Build UTM tracking links for Google Analytics. Add source, medium and campaign parameters to any URL with a clean preview. Free UTM URL builder.

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Tentang UTM Link Builder

UTM parameters are five little tags — source, medium, campaign, term, content — that tell your analytics exactly where each visitor came from. Paste a destination URL, fill in the parameters (Google Analytics 4 conventions pre-filled), and this builder produces a clean, correctly encoded tracking link ready for emails, ads, QR codes and social posts. It keeps the readable URL visible alongside the encoded one, so you can audit exactly what will appear in your reports.

Cara memakai UTM Link Builder

  1. Paste the destination URL.
  2. Fill in source, medium and campaign at minimum.
  3. Add term and content for A/B variants if needed.
  4. Copy the finished tracking link.

Fitur utama

What are the five UTM parameters?
utm_source (where: google, newsletter), utm_medium (how: cpc, email), utm_campaign (which: summer_sale), utm_term (paid keywords) and utm_content (creative variant).
Do UTM parameters hurt SEO or speed?
No — they are ignored for ranking and carry no page-weight. Just keep them consistent (lowercase) or your analytics splits one campaign into many.

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